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Wednesday, December 19, 2012

Google abusing its market power in and? I agree with the legal allies

Exhibit a in the spring of 1998, the Federal Government and 20 States: the landmark antitrust lawsuit Microsoft. A few months later, Google was founded.

Now Google is the subject of a major antitrust in the United States and Europe.  The United States, and under what conditions the regulator sued or settled, and within days is expected to announce a decision. European decision will come soon.

For many years, but who built the case against Microsoft, helps two Attorney once again play an important role to play. But this is the first time that Gary L. Reback and Susan A. Creighton, you on the other side.

Two lawyers and they have taken point to some noticeable similarities yet also the important difference between the two high-stakes investigation-why Google's pursuit of antitrust authorities has proved as a challenge.

In 1996, Mr. Reback and Ms. Creighton, the pioneering Web browser company Netscape, partners, the representative said. They are 222-page "white paper," the dominance of personal computer software, using the Internet to stifle competition from Netscape to resist Microsoft's campaign and wrote. After their report was sent to the Justice Department, Netscape process was directed to investigate the Division head.

Mr. Reback is now Silicon Valley, he has complained to the Government about Google represents several companies in the Ka & Ferrell of the lawyer. He said although the company was its rival Google for antitrust action does not represent a born-again champion of Microsoft.

Google, Mr. Reback is accustomed to seeing patterns-competition and a huge company to attack new markets. Google, he said, unfairly's dominant search engine, online shopping, travel to local businesses and therefore Google search for traffic from Web sites that use the company's products compete against oppression you prefer.

"From my perspective it's Microsoft case of instant replay" for this article did not mention that he though Mr. Reback said in a recent interview. "It's the same Playbook."

Ms. Wilson Sonsini Goodrich Rosati & Creighton, a partner at the Washington Office, not who is in the corner of Google. She testified in Congress on behalf of Google and the Federal Trade Commission's antitrust investigation of the agency conducting the negotiations and where she was a senior Bush administration official said.

"Google's behavior is a professional competition," Ms. Creighton, in her Senate testimony last year, declared. "The competitive threat, as far as Google continues to increase consumer welfare has enhanced the service offered to the consumer."

Ms. Creighton has two main themes in defense of Google hits. First of all, the consumer benefits of Google's free service. The second is Microsoft's Bing search engine, Expedia travel site or switch to alternative local providers, consumers of the Internet such as Yelp and the cost to "0", she said. Or, repeatedly Google competition "is just a click away."

In the late 1990s, Microsoft's version of the two arguments. Free Web browser for Microsoft Windows operating systems do not necessarily benefit consumers without costing you a bundle-add-ins. Trial testimony showed that Microsoft in the Netscape browser competition on top of the millions of people who have downloaded the window-just two once rival products.

But taken as a whole, the evidence at the trial to crush Netscape by Microsoft describing extensive efforts. The dominant share of the market, expand into other markets, strong company for antitrust violations. Legal issues are dominating the company's Empire expands to use the tactic.


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